Special Edition Book Pre-Order Process Wishlist

After a few slightly stressful book buying situations recently I thought I’d suggest what I’d most like to see here. I’m aiming to talk generally and not name names although I’m sure those in the know will know what inspired this post.

Anything that is limited edition is likely to leave some people empty handed – be that tickets to events, concerts, collectibles, books etc. FOMO is real.

My main issue around all this links to capitalism though and that there always seem to be people who manage to get hold of those restricted items seemingly with the intention to sell on at a profit. I’ve noticed that there are steps being taken to solve this, limiting sales to one item per customer. Trying to prevent resales for concerts etc but still we have issues and more could be done. (Just to note people that initially buy for themselves and sell on at a later date for various reasons this doesn’t apply).

It’s tricky because I feel hypocritical writing this because I’d love to be able to sit back and go I don’t care I’ll just go on in half an hour to see if there are any left. This is because I am invested in some things – experiences, collectibles, special edition books – especially when they have added prettiness. I’m slightly less bothered about exclusive numbered editions but slap a sprayed edge on something and ooooh.

Here’s what I would love to see happen although I realise some of this is very unlikely to. It’s a wishlist that would require action from different parties.

Publishers to – in advance – list all the pre-order special editions of an upcoming book before they go on sale so that consumers can be fully informed and can choose the edition(s) they most want to purchase (and in which priority). e.g. tell us about all the sprayed edges, bonus chapters, signed, numbered, exclusive covers etc.

The particular books that have inspired by this post have a number of editions that have all been released with some yet to be determined. I know not many of us can afford to get all editions of every book so this leads to either frequent cancelling of orders, or the later high resale prices because people know there was demand so keep duplicates specifically to sell.

Pie in the sky – have one super duper awesome version and allow pre-orders and create this issue to demand (plus extras for people that come to the party later). Wouldn’t that be lovely. But like I said capitalism doesn’t work that way.

Proper notice (Ideally at least a week) on when special editions are going to be available (for this recent book it was less than 24 hours if you count an author announcement and just over an hour if you count the vendor official newsletter e-mail).

An exact time for the release. People do need to plan lives around these things – as much as we love books / other stuff like work, family etc get in the way. Rude! 😉

Clarity over the ordering process. Can you order just by the website or by phone, e-mail etc too. Transparency about how this is managed. Certain amount limited to each ordering process?! Making sure infrastructure is in place to manage this for popular titles because the last thing you want is to turn round and have to cancel orders. That does not a happy customer make.

Vendors having adequate infrastructure to support sales of very popular titles. This would include things like:

Having websites that can be prescheduled to release a listing without need for manual input.

Buying in extra server capacity for these types of releases with queuing systems (e.g. like sites like Cursed Child or Popcultcha have).

If errors go on for longer than an hour postponement to the process is made (again to be re-set at specific announced time) to allow issues to be resolved. I’m sure all our refreshing didn’t help the website crash but equally whilst there was still hope of things being fixed and fear that the books would sell out very quickly if they were we just weren’t going to step back to allow it to be resolved.

Alternatively Vendors could even consider a raffle type process where people could submit pre-order requests over a 24 hour period via different processes (phone, e-mail etc) that they get randomly picked? Those who are unsuccessful are offered alternatives and allowed to cancel if that isn’t suitable.

On numbered issues in particular. That when a numbered issue of the first in a series is purchased that buyers get first and exclusive option of that same numbered edition of sequels in the series.

That we all try to remember that the customer service people we are dealing with, the authors who have no control over this process, and the fellow fans, that are just as excited as us, are all human and that we treat each other with respect. I hope that companies value when their employees have had a tough day and debrief or better yet send them off to happy hour.

Life isn’t fair. There will always be people that will be unsuccessful despite all these steps but there are fairer ways to implement things.

Just my thoughts. My way to process.

What do you think. All pie in the sky? Anything practical in there? Any other ideas?

Happy Special Edition Book Buying People. Tomorrow may the odds be ever in your favour.

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Posted on March 19, 2019, in Kirsty rambles on about life, the universe, tv, and everything! and tagged , , , , , , , . Bookmark the permalink. 2 Comments.

  1. With the recent event that inspired this I spent 6 hours at the PC made about 150 phone calls and still didn’t get the book. The website said my order was processing for hours but it didn’t register. Was I upset & stressed out with the process? Sure. Did I take it out on anyone? Of course not! I would have loved it but it was always going to be luck of the draw. It wasn’t anyone’s fault. The people at the shop were lovely when I rang later on and I can’t believe the abuse they received. I am really pleased that a few nice bloggers took them some sweets etc to cheer them up and show them some support.

    I wish they would create enough to meet initial demand but as you say it isn’t going to happen with special editions that are numbered. The fairest way to do it would be a lottery system where you have a certain amount of time to register your interest and then it is all randomly selected. It makes it tricky for calling dibs on future books in the series because although everyone wants matching sets, if you missed out by chance on the first book it feels unfair that you have even less of a chance to get the next one. I can see both sides of that argument.

    It is a sad state affairs that people are lucky enough to get a book, that others dream of owning, to immediately put it on Ebay for an extra £100. There are unfortunately a lot of uncaring people out there. I always hope karma bites them in the ass.

    Great post!

    • Thanks. I was lucky enough to get one in the end as I had been hovering on the site when it went up. Sorry you didn’t get one.

      I was so disgusted to see that copy go up on eBay. Was going to try and report it. It’s as bad as ticket touts. Totally get people selling books on in future as collectibles but not buying simply to make a profit. That makes me so angry.

      Totally feel like going to give the Goldsboro people a hug next time I’m up in London. Terribly I don’t think I’ve ever actually been in the shop 😱

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